What good website accessibility looks like
An accessible website should work for people who browse in different ways. Someone may navigate entirely by keyboard, enlarge text substantially, use a screen reader, rely on captions, need strong colour contrast or require clear instructions and predictable controls.
WCAG 2.2 groups accessibility requirements around four principles: content should be perceivable, operable, understandable and compatible with different technologies. At Level AA this affects everyday website decisions such as heading structure, link wording, form labels, keyboard focus, error messages, colour contrast and the behaviour of menus, dialogs and other interactive components.
Accessibility cannot be established reliably from a scanner alone. The W3C states that automated tools can identify useful issues but cannot determine whether a website is accessible without knowledgeable human evaluation. That is why our accessibility audits combine automated testing with manual keyboard and screen reader testing.
Website accessibility and UK legal duties
The legal position depends on the organisation and the service being provided. Under the Equality Act 2010, service providers in Great Britain have duties relating to discrimination and reasonable adjustments for disabled people. The Act does not simply state that every private-sector website must pass WCAG 2.2 AA, so accessibility claims should not reduce the law to a checklist.
Public-sector websites and mobile applications are subject to separate accessibility regulations. GOV.UK states that covered services should meet WCAG 2.2 AA, subject to the provisions and exemptions in those regulations, and publish an accessibility statement.
UK businesses operating in EU markets may also need to consider the European Accessibility Act and the national laws implementing it. The rules have applied to specified products and services since 28 June 2025. Applicability depends on matters such as what you provide, where it is offered and any relevant exemption, so businesses trading into the EU should check the rules applying to their particular service.
For more detail, read our guides to WCAG compliance and the European Accessibility Act.
Audit, remediation and monitoring
Accessibility work is most useful when it follows a sensible order. Start by establishing the current position, fix the barriers that have actually been found, document that position accurately and then watch for regressions as the website changes.
A proper review should include the journeys that matter to the organisation, not just the homepage. Typical problems appear when a visitor opens a navigation menu, completes a form, encounters a validation error, operates a modal window, follows a checkout or booking process, or tries to understand content without relying on visual layout alone.
Our accessibility remediation work addresses findings in the website itself. That can mean correcting semantic HTML, labels and accessible names, focus behaviour, contrast, content structure or component behaviour. Fixes should be tested afterwards because changing one component can affect another part of the user journey.
For sites that change regularly, accessibility monitoring adds monthly WCAG 2.2 AA scans of key pages, human review of flagged issues, fixes for issues within 24 hours, quarterly compliance certificates and maintenance of the accessibility statement.
Website accessibility services and prices
A full Accessibility Audit is £549. It includes an automated whole-site scan, manual keyboard and screen reader testing, mapping of identified issues to WCAG 2.2 criteria, a prioritised and costed fix plan, a written report and a 30-minute results call.
Accessibility Monitoring is £69 a month or £690 annually. An Accessibility Statement based on a real scan of the website is available for £249. The statement is written and published for you and includes a feedback mechanism and guidance on future updates.
For organisations within scope of the European Accessibility Act, the EAA Compliance Package is £1,049. It includes a WCAG 2.2 AA audit, remediation of critical and serious issues, an accessibility statement, staff briefing document, compliance evidence pack and three months of monitoring.
Remediation outside a package is priced from the actual findings rather than from a generic assumption about the site. This matters because a five-page brochure website built with clean templates can present a very different workload from an ecommerce site with account areas, filters, checkout components and third-party integrations.
Check accessibility before problems become embedded
Accessibility often deteriorates gradually. A new plugin may introduce an inaccessible modal, a redesign may weaken focus styling, an editor may publish an image without useful alternative text, or a form update may remove an associated label. Rechecking after significant changes is therefore more useful than treating accessibility as a one-off certificate.
You can run an initial automated check using our free accessibility checker. It is useful for identifying machine-detectable WCAG issues, but a clean automated result should not be treated as proof that a page conforms to WCAG or works with assistive technology.